Learning is at the heart of Museum of Brisbane. Extend your skills and knowledge through creative-led experiences and learn more about our city!

Sebastian Moody

Sydney, NSW b. 1979
Meet the Artist

Sunshine Psychology playfully subverts marketing campaigns that have sought to link Brisbane’s psyche with the sun. Sebastian Moody has created this intentionally ambiguous phrase which slips between a slogan, an outlook, a state of mind, a solution, a brand, a joke or a poem. Its meaning, or lack of meaning, is up for interpretation.

The gentle, shifting gradient of the LED letters embodies the hypnotic effect of marketing psychology with its bright lights and alluring colours. The words play on the positivity often associated with sunshine and bright skies, while commenting on the monopoly that Brisbane tends to claim over the sun. Sebastian explains this phenomenon:

Every living person has looked at the same sun, it’s the source of all life, a metaphor for truth, God, vitality, health, goodness and purity. These are all universal principles hardly unique to Brisbane, yet somehow owned by this city.

City in the Sun artwork credits

Sunshine Psychology 2021
Programmed LEDs, acrylic lettering
Museum of Brisbane Collection

Sebastian Moody in his studio

Sebastian Moody in his studio. Photo: Charlie Hillhouse

Explore other artists

Holly Anderson in her studio
Christopher Bassi in his studio
Rachel Burke in her studio
Kinly Grey in their studio
Laura Patterson in her studio
Rachael Sarra
Samuel Tupou in his studio